IFFI Pitch
Currently working on a very interesting proposal to the design the participant experience at the International Film Festival of India, Goa. It is held in early december each year and attracts participants from all over India and from the festival circuit across the world.
We are proposing to design every aspect of the experience, right from participant registration, choosing movies, booking tickets, the venue, networking at the event… Using a mix of technology and common sense! :-)
Just the process of making the proposal and explaining what could be done is extremely interesting. As an avid participant at IFFI for the last 5 years, I guess ‘research’ and ’studying user behaviour’ is well taken care of!
Tomorrow is the pitch. Lets hope that we get a chance to create a better Film Festival experience!
Posted: July 28th, 2009 | Author: admin | Filed under: Guts Case Studies | Tags: Customer Experience, Good Service Design, service design, service ideas, service interactions, touchpoints | 2 Comments »


Are you a professional journalist? You write very well.
This post is beyond awesome. I am always wondering what to do and what not to do so I will follow some of these tips