TED: Daniel Kahneman on Happiness

Daniel Kahneman at TED

One of the world’s most respected psychologist and winner of a Nobel Prize for Behavioural Economics, Daniel Kahneman talks about:

1. Why “Happiness” is a redundandant concept and needs to be replaced with other words that fully describe the myriad experiences that we currently put under the happiness umbrella
2. The difference between “experiences” and “memories of experiences”
3. And how this difference influences our choices on everything from the surgeon we choose for a major surgery to a vacation.

Branding can only do so much

“We can go for a name change. But if you want to tell your customers that you have a new and improved offering, then the services have to be new and better”

Romesh Sobti, CEO, IndusInd Bank
answering a journalist on whether the company will go in for a rebranding exercise as a part of his 3-year strategy to revitalize the bank and make it competitive.

Wisdom or common sense?